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PREFERRED SUPPLIERS

The AIS Group is committed to finding pathways to provide growth.

As an AIS preferred supplier we are committed to providing your company with pathways to achieve growth throughout the store network. There are multiple ways that AIS can assist in this, many for which you will play a big part in. Your commitment to AIS will assist in driving your business through our company initiatives and ultimately lead to increases in new accounts and added revenue.

The vital link in achieving your growth with the AIS Shareholders is the connectivity and engagement with the AIS support office and key AIS representatives. This joint partnership will create strategies to enhance growth for both parties.

OUR SUPPLIERS
ACCELERATED GROWTH

Your support of AIS initiatives is proven to return growth to your business.

DEALS AND DISCOUNTS
As an independent group we rely on your assistance in keeping us on the level playing field with our much larger corporate competitors. Not only will you get the benefit in product purchases but our store network will also reap the rewards in product sales.
TRADE SHOW VISIBILITY
It’s the biggest buying event on the calendar. Single day purchases topped record amounts last year for an independent group. You simply cannot risk missing out on getting in front of the key buying personal that attend the AIS Trade Show.

Come to the show with deals on offer and staff with energy and a strategy to boot and you cant go wrong. It's only held once a year with limited spaces so get in quick when the invites come out. Also try one of our sponsorship packages. There are some great benefits that will give you more exposure to the group and management for the extra investment.
COMMUNICATION
Your communication with the AIS Support Office is the key component in assisting in accelerating your growth. The more time you spend with our category team and management the more exposure you will get to the group.
MARKETING SUPPORT
Our extensive marketing programs offers members a number of variable options to encourage sales of your product. The greater your investment in our marketing programs the greater your chances are of growth. We measure sales out of stores to make sure our program is working as well as it can when we represent your product and brand.
MARKETING PROGRAM

Return on investment is critical. We measure our sales results to ensure sales improvement.

Data has become so critical to businesses today we simply couldn’t be without it.
SALES DATA
Our stores submit daily sales data to allow us to make sure we are selecting the right product for our marketing programs. Unlike other groups who fly blind in this area, AIS has the ability to review data during and after each event. This allows us to assess the success of your product in our catalogue program. Thats our commitment to you in achieving the very best results for all of our preferred suppliers and our shareholders.
PROFESSIONAL PROMOTIONAL CATALOGUES
AIS promotional catalogues are a great way to pull customers in to your store and drive your sales as a preferred supplier partner. The catalogue programs are designed to enhance AIS Shareholders commitment to your brand in both stock and brand and display marketing initiatives.
SPECIALISED SUPPLIER / CATEGORY PROMOTIONAL CATALOGUES
  • Drive growth and loyalty towards key suppliers
  • Increase your sales
  • Increase brand exposure
  • Keep pace with the competition
  • Includes supporting point of sale support
  • Enhance product and brand stock weight in stores
TARGETED EMAIL CAMPAIGNS
With our strong email marketing and communications strategy, we speak to our customers in very personalised and targeted ways that are not possible with other marketing channels. Our shareholders are encouraged to develop their email database to enable full utilisation of our digital marketing support. These programs are designed to reinforce your product, your brand and catalogue deals throughout the year and are communicated in key selling periods.

A range of supplier and brand centric messages to our customers. We promote your business through these platforms whenever your company has something to say or highlight.
SOCIAL MEDIA PRESENCE
AIS use social media to communicate exciting changes and interesting developments to shareholders and customers. We also allow you to promote your business through these platforms whenever you have something important to say or highlight, as well as:
  • Promote suppliers product releases, competitions and giveaways
  • Build brand awareness
  • Champion AIS Shareholders product displays
SOCIAL MEDIA CONTENT STRATEGY
In today’s technology-driven world, being active on social media is essential. As part of this service, we post content on behalf of our members, ensuring their social media presence is consistent and engaging. This allows our members to focus on their core business while we handle their social media strategy, helping them connect with customers in meaningful ways.
TOP TIER DISTRIBUTORS

Our large store network offers your business opportunities to grow your distribution.

AIS DISTRIBUTORS

AIS has some of the very best independently owned and operated distributors in the country. AIS stores focus on wide varieties of industries within the Australian market. From Transport, Engineering, Agriculture, Mining and more, there’s a store that needs your products. AIS Stores are spread right across Australia. All of them are committed to driving their sales of our preferred suppliers products. The closer you work with them the greater the reward.

EVENTS

As a preferred supplier you have access to a number of events to help develop relationships.

RESET
Reset is the largest independent industrial buying show in the country. It brings together the best of all of the AIS Suppliers and the largest of the AIS shareholders to one location to achieve a number of strategic goals. Its primary function is to drive purchases for your new and existing products through the Tradeshow component where the group regularly spends in excess of 4.5 million dollars on the day ensuring you maxmise your time and costs associated with getting to the event. It provides you with the perfect place to launch new product ranges and new marketing strategies which will help achieve our company growth targets with you. Reset includes other networking initiatives to help build or reset your relationships with the key shareholders in some more relaxed environments making it a fun and enjoyable conference for all. Finally Reset incorporates our annual Gala Awards night and Charity Auction where we celebrate the very best of the supplier and shareholder community. It’s the most important event on the calendar and one that is critical for all suppliers to attend.
ELEVATE
Elevate is a unique bespoke digital buying platform borne out of Covid. This one of a kind unique B2B digital buying event lasts for an entire week and  allows suppliers an opportunity to drive product deals or new product launches to help drive sales through the group. Shareholders from the luxury of their workplace review all products in a standard online E Commerce view place orders on the site throughout the week with those orders flowing directly through to the supplier contacts. It is unique to the AIS Group and is managed all by the AIS Support Office.
AIS SHAREHOLDER MEETINGS

AIS regularly hold shareholder meetings either in person or virtually. Suppliers willing to participate these meetings are offered strategic presentation time in front of the attendees. This is a great time to update the AIS Shareholders on company strategies and product launches that can help grow their business and yours.

BRAND ADVOCACY

We value your brand and are committed to giving it the exposure it deserves.

As an AIS preferred supplier we are committed to providing your company with pathways to achieve growth throughout the store network. There are multiple ways that AIS can assist in this, many for which you will play a big part in. Your commitment to AIS will assist in driving your business through our company initiatives and ultimately lead to increases in new accounts and added revenue.
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